Social Media Firms Must Take More Responsibility As Children Grow Up 'chasing Likes', Commissioner Warns - CATEGORY Headline Report: TITLE

Social media firms must take more responsibility for helping children through the challenges of life online, as children are at risk of “growing up chasing likes”, the Children's Commissioner for England has warned. 

Anne Longfield said social media is exposing children to "significant risks emotionally", with a particular “cliff edge” as they transition from junior into secondary school.

Saying she is worried many children transitioning into Year 7 are "ill-equipped" to be able to "cope with the sudden demands of social media", the commissioner called on schools and social media companies to do more to prepare them emotionally.

In a report published by the commissioner on Thursday, called Life in Likes, it states that children become increasingly anxious about their online image as they head into their teens.

The study, involving eight groups with 32 children aged eight to 12, found the most popular social media accounts are Snapchat, Instagram, and Whatsapp but revealed two sides to their use., set News, Photos, Profile, Video, Artist & Celebrity World complete.

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