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Kevin Durant continues his quest to win a second consecutive NBA Championship during the Western Conference Finals, Darren Rovell of ESPN takes an interesting look into how Durant is using his new home in the Bay Area as a means to grow his financial portfolio.

Durant has invested in Nike, Alaska Airlines and American Family Insurance, among other businesses, while his own media company, Thirty Five Media, is producing original content such as Swagger, which was recently sold to Apple, and two other projects that are currently in development with major TV networks.

Rovell also touched Durant’s endorsement battle between Nike and Under Armour during the summer of 2014 when Durant ultimately signed a 10-year, $300 million deal with Nike. Said Durant:

“I knew I had a supreme skill that needed to be compensated for, and I knew I played my way into having these negotiations. But I didn’t want to start over at Under Armour or Adidas. I knew where I wanted to be, and $300 million was more than enough.”

Finally, Durant spoke about his interest in potentially owning an NBA franchise someday, if possible.

“I wish I had the money. It’s crazy. Obviously, the financial part is definitely going to be the hardest part. (But) I would love to (own a team). All the aspects of owning a team, I would love to be involved in — from the financial and marketing side to the team-building to the camaraderie to the coaching.”

There’s more out of Oakland:

  • Tim Bontemps of The Washington Post says that while the Warriors have four of the top 20 players in the NBA on their roster, the lack of a reliable supporting cast is threatening to derail the team’s run to a third championship in four seasons. Bontemps specifically mentions the signings of

    Nick Young and

    Omri Casspi as “spectacular failures.”

  • Head coach

    Steve Kerr has won the Professional Basketball Writes Associations’ 2017-18 Rudy Tomjanovich Award, which honors the NBA coach who, in addition to exuding excellence on the bench, best cooperates with media and fans, reports Marc J. Spears of ESPN.

  • As we’ve noted before, it’s looking more and more likely that

    Kevon Looney 

    will be playing basketball somewhere other than Oakland next year as he continues to impress during this year’s playoffs. After the team’s Game 3 win, Kerr specifically remarked on Looney’s ability as a big man to switch out onto talented playmakers such as

    Chris Paul and

    James Harden, reports Logan Murdock of the Bay Area News Group., index News this day of events, accidents, crime, law, News unique, Politics, and special reports on the world and International.

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