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Search Engine Optimization (SEO) can be an afterthought when creating or redesigning a new website. Look at it this way: Having a solid foundation is key to building a house, and having a solid SEO friendly website design is a similar analogy… so, why is SEO often a lower priority?
It may be that there’s so much going on in the website development process that SEO becomes, “We’ll get to it later.” Or, it may be that your web development agency just doesn’t specialize in SEO, even if they say they do. With the constant evolvement of the search and digital landscape, you need an agency that’s knee deep in SEO best practices to ensure your website launch is successful.
Is Your New Website SEO Friendly?
One of the first deliverables we recommend to new clients is an Onsite SEO Audit. We start with an audit because even the most beautiful website or well-optimized content isn’t going to be found by Google if your overall website isn’t SEO friendly. If SEO is considered during the initial website development phase, you can avoid SEO issues down the road.
According to Moz, these are common but easily avoidable, SEO mistakes you can find when web development agencies own the website:
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Source : http://www.verticalmeasures.com/search-optimization/why-your-web-development-project-needs-an-seo-agency/